By linking social media profiles and crypto wallet addresses, Adobe – the software giant, is trying to make it easier for artists to create NFT, to prove they are the people behind these works.

In an announcement on Tuesday, exchange NFT Rarible said it will partner with Adobe, allowing token creators to display the software company’s content credentials to verify the authenticity of digital content. digital. According to Adobe, the feature can add the wallet address and social media information of NFT creators to the asset credential metadata of tokens listed on Rarible, helping to “fight misinformation and content authentication”.

As a member of Adobe’s Content Validation Initiative with the BBC, Getty Images, Microsoft and Nikon, Rarible still seems to be giving NFT creatives the option to keep their pseudonyms by displaying money addresses. encryption associated with their online identity or real social media profiles. The identity of the buyer behind the NFT’s $69 million Beeple deal in March remained anonymous until they chose to disclose their identity.

According to data from DappRadar, Rarible is the eighth largest NFT exchange by daily trading volume, with a record figure of $393,910 at the time of release. However, the platform’s trading volume has dropped significantly since peaking at $2.5 million in April.

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